Monday, September 13, 2010

Past Project: Coffee House Ads




This was a 3 part series of ads we created for a coffee house of our choosing. I choose Nina's in St. Paul which is in walking distance from home.

Two things were standing out to me when I did research for these ads. The first was that Nina's had this great eclectic mix of old furniture that made it unlike any chain coffee house you ever visited. The second thing that stood out was that a healthy two thirds of the customers stayed for long periods of time and worked or read while they sipped their beverages. This wasn't an in and out sort of coffee house. I wanted to capture both of those feelings in these ads.

1 comment: