Saturday, September 11, 2010

Project: Farmer's Market Campaign

The Project:
Create a series of marketing, promotional and packaging pieces for a business at a local farmer's market. Interview the owner to learn more about their business philosophy, the product, the customers and the competition.

I instantly think of honey producers and soap. Your standard veggie stand (here in Minnesota) doesn't have much in terms of an identity let alone a need for product packaging. I have visions of beautiful honey jars with elegant fonts and maybe a nod to rural simplicity. Or there is cheese. I like cheese.

Apparently she likes cheese too....Or she's plotting someone's death...


Some honey inspiration:


From Designer Liz Cox


From Designer Chad Landenberger



From Savannah Bee Company

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